Canadian Omnibus Surveys
Dependable, reliable, and faster than ever, Ipsos Reid Omnibus surveys are fast turnaround research vehicles for getting the answers you need nationally, provincially, or even by market segment. Ipsos Reid's unmatchable Canadian Omnibus services produce powerful research at lightning speed. For a summary of all Canadian Omnibus products, please click here for more information on a specific product, please click below
- Canadian Ipsos Reid Express Telephone Omnibus
- Canadian Ipsos Reid Online Omnibus
- Canadian Ipsos Reid Overnight Omnibus
- Alberta Reid Express Telephone Omnibus
- BC Reid Express Telephone Omnibus
- Ipsos Reid Ontario Online Omnibus
- Ontario Express Telephone Omnibus
- Provincial Online Omnibus
- The Homeowner Online Omnibus
- The Parent Online Omnibus
- The Teen Online Omnibus
Think of an omnibus survey as your research car pool. You save money by sharing the vehicle (the survey) going to a common destination (the sample). The individual question results, however, are confidential and only available to you.
Clients in the private, public, and not-for-profit sectors place questions on an Ipsos Reid Omnibus to:
- gauge public opinion on a multitude of issues
- test advertising campaigns
- set benchmarks and measure awareness and usage of brands & services
- profile demographics of and estimate market share
- forecast trends and track reactions & opinions on specific issues
It’s fast and it’s full service. Professional research staff provides their expertise in the development and/or fine-tuning of survey questions. Clients receive detailed data tables with responses to their questions broken down by key regional and demographic variables — age, gender, region, education and income.
Of course, additional research services such as over-samples, an executive summary, a full written report, custom banners and public release of survey findings are also available.
Need more information about conducting research intended for public release? Please contact us for detailed information, including professional costs, timing, and other requirements you need to know about data intended for public release.