Municipal Recreation and Physical Fitness

How active are the citizens in your municipality?

What activities are they currently participating in and what would motivate them to be more active? Ipsos' upcoming syndicated study, Municipal Recreation and Physical Fitness, is designed to help local governments better understand their citizens’ recreation behaviors and needs. This study will provide municipal leaders with actionable information to track their citizens’ current fitness behaviors and satisfaction with municipal recreation offerings, as well as to help plan future recreation services for the community. Key issues explored in the survey include:

  • Regularity, type and duration of citizens' physical activity;
  • Motivation for participating/not participating in physical activities;
  • What would encourage citizens to become more physically active;
  • Satisfaction with municipal recreation facilities, programs, and services;
  • Attitudes towards user fees for recreational programs and services.

The Ipsos Public Affairs team provides municipalities with a scientific form of public consultation that ensures you hear from the entire public rather than just a vocal minority. As a full service research company, we provide expertise in custom, syndicated, omnibus surveys, focus groups, workshop facilitations, and public consultation. Whatever your municipality's research needs, Ipsos has a solution that will work for you.

Download information about Municipal Recreation and Physical Fitness in Canada, British Columbia or the US.